2018 Ford trend report

The weekend may only be a day behind you, but if you are already looking forward to Friday it is highly likely you are not alone since 54 percent of adults globally say they feel more stressed out than they did a year ago, and among 18- to 29-year-olds, that number is even higher, at 65 percent.

Coping mechanisms to counter feeling overwhelmed by unrest, upheaval and unwanted change are found in the 2018 Looking Further with Ford Trends Report that explores 10 key trends.

“We’re clearly living in interesting times,” said Sheryl Connelly, Ford global consumer trends and futuring manager. “Shifting global priorities, rampant political upheaval, and a spotlight on social inequity have upended the status quo and left many disoriented. But out of the chaos and conflict, a new energy and creativity is motivating people like never before. From compassion and guilt to heightened activism, most adults believe their actions have the power to influence positive change.”

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